Business Tips

Dear Future Entrepreneur, In every neighbourhood in Zimbabwe, there are two kinds of people. Those who are building something and

Dear Kudakwashe, You recently wrote to me, excited about the growth of your small retail business. Sales have been steady,

Why Running Too Many Small Hustles Keeps You Broke   Dear Tinashe, You wrote to me last week from your

Dear inDrive Business Owner, Running an inDrive business through a driver has become one of the fastest ways for ordinary

The Self-Reliance Revolution Our Economy Desperately Needs Dear Fellow Zimbabweans, For decades, we have been conditioned to look outward for

Why People Pay More for Perception Than for Price Dear Zimbabwean Entrepreneur, You often hear customers complain, “Your product is

Dear Reader, Every person, no matter how strong, gifted, or successful, is fighting silent battles within. These are not wars

The Entrepreneur’s Guide to Surviving the Valley of Despair Dear Fellow Entrepreneurs, There are nights when you lie awake at

Why Your Face Is Your Best Marketing Strategy Dear Sales Professionals and Business Owners, You invest in expensive business cards,

Dear Zimbabwean Entrepreneurs, One of the most painful lessons in business is simple: do not spend money that you have

Dear Simba, You wrote to me last week with excitement in your voice. You said, “If only the bank would

Dear Entrepreneurs, In the excitement of chasing growth, many small businesses in Zimbabwe fall into the same trap: saying yes

Why You Cannot Scale a Business by Carrying Everything on Your Shoulders Dear Blessing, You wrote to me last week

Why Avoiding “Unnecessary Costs” Actually Costs You Everything Dear Street Entrepreneurs, You have been operating your business from street corners,

Why Most Businesses Never Scale Beyond One-Person Operations Dear Business Owners, You have been running your venture for two years.