🙏 Thank you to everyone who took part in our exercise poll. We received a total of 208 votes.
Poll Question: Be honest… how often do you exercise? 💪🏋️♀️🏃♂️
Poll Results:
Never → 94 votes (45.2%)
Once a month → 19 votes (9.1%)
2–3 times a month → 11 votes (5.3%)
Once a week → 7 votes (3.4%)
2–3 times a week → 28 votes (13.5%)
4–6 times a week → 21 votes (10.1%)
Daily → 28 votes (13.5%)
Key Findings:
The Exercise Gap is Real: Nearly half of respondents (45.2%) never exercise, revealing a significant wellness challenge in our community.
Active vs. Inactive Split: Our audience divides into two clear groups – 37.1% exercise regularly (2+ times per week), while 59.6% exercise rarely or never.
Consistency Matters: Those who do exercise tend to commit seriously – 23.6% maintain high-frequency routines (4+ times weekly), suggesting that once people start exercising regularly, they often make it a priority.
The Missing Middle: Very few people (3.4%) exercise just once per week, indicating that exercise tends to be either a regular habit or largely absent from people’s lives.
Business Insights for Entrepreneurs:
💡 Fitness Market Opportunity: With 37% of people exercising multiple times per week, there is a clear and growing market for gyms, personal training, and fitness classes.
💡 Products & Accessories: Consistent exercisers are likely to invest in fitness wear, supplements, water bottles, home workout equipment, and health apps.
💡 The Untapped 45%: Nearly half never exercise — this is a massive untapped market for businesses that can motivate beginners. Affordable starter programs, walking groups, and “beginner-friendly” fitness solutions could attract this group.
💡 Digital Fitness: Online classes, fitness tracking apps, and motivational WhatsApp groups/channels could provide scalable, low-cost entry points for people hesitant to commit to gyms.
💡 Corporate Wellness: With many people being busy, businesses can explore corporate wellness programs that encourage exercise at the workplace or as part of employee benefits.
What This Means:
The results show that many people underestimate the benefits of exercising or do not take exercise seriously enough. Regular exercise is not just about fitness, it is about long-term health, energy, and quality of life.
These findings reflect broader health trends where sedentary lifestyles dominate, but also show that a significant portion of our community has already embraced active living. The data suggests that the biggest opportunity lies in helping the 45% who never exercise take that crucial first step toward regular movement.
Next week, we will share an open letter on the importance of exercising. 💪
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